PrintGraphics offers both offset (ink-based) and digital printing, depending on your needs. Here is a quick overview of each:

OFFSET PRINTING: FOUR-COLOR AND SPOT COLOR

Offset Printing is a mechanical process where layers of ink are applied to paper with a series of rollers. There are two types of offset: four-color (4C) process and spot color.

Four-Color Process (4C) Printing consists of Cyan, Magenta, Yellow and Black (CMYK) inks. As each color is inked onto the page, they combine to create a spectrum of color, recreating the photos and images being printed.
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Spot Color Printing consists of color formulas–most popular is the Pantone Matching System (PMS)–that are specified by number and mixed as needed. Logos in particular are often designed using Pantone colors. As an example, PrintGraphics uses Pantone 7691 and Pantone 367 in our logos.
Learn more about Pantone at: www.pantone.com

Four-Color Process with Spot Colors combine 4/C with PMS ink(s), but this can turn into a budget buster. Fortunately, Pantone has created a CMYK equivalent for each of their spot color formulas. Unfortunately, they’re not exact matches.

DIGITAL PRINTING: LIKE HOME OFFICE PRINTERS, ONLY BIGGER AND BETTER

Digital Printing is basically a higher-end, ramped up version of the printing you do at home. Like a desktop printer, digital printers come in both ink-jet and laser technologies.

Digital Laser Printing is used for short-run projects, with a maximum sheet size of 13” x 19”. It is also used for variable data projects, such as postcards with changing—i.e., variable—information.

Digital Ink Jet Printing is used for large format, in particular signage and posters.